Articles by Jacqueline Lavergne
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How to Improve Email Deliverability for 2024 (Expert Guide)
Content is not the problem. The biggest misconception when it comes to maximizing email deliverability is to solely focus on optimizing...
Content is not the problem. The biggest misconception when it comes to maximizing email deliverability is to solely focus on optimizing content. You can have the best content in the world, but if your sender reputation is poor, your emails won’t be delivered.What affects...
August 5, 2024 • 6 min read -
Email Authentication 101: DMARC, SPF, and DKIM
Email authentication has always been one of the most important factors impacting deliverability. Due to Google’s recent changes however...
July 30, 2024 • 5 min read
