![How to Drive Revenue Through Email to Your B2C Marketing Campaigns]()
How to Drive Revenue Through Email to Your B2C Marketing Campaigns
Email is the preferred method of communication between companies and customers, in the B2C sector, according to 77% of customers. According t...
![5 Steps to Launch a Successful Email Marketing Campaign]()
5 Steps to Launch a Successful Email Marketing Campaign
You’ve hopefully read a few of our articles by now, but in case you haven’t, we stress the importance of email marketing. Email marketing is ...
![How to Calculate Email Marketing ROI?]()
How to Calculate Email Marketing ROI?
In the world of email marketing, one of the most important measurements you can make is the return on investment from your email marketing ca...
![The 10 Most Effective Ways to Increase Your Email Marketing Conversion Rate]()
The 10 Most Effective Ways to Increase Your Email Marketing Conversion Rate
Have you been working hard on your marketing campaign, sending numerous emails with little to no reaction from your audience? That means that...
![Why Worry About Email Deliverability?]()
Why Worry About Email Deliverability?
Email Deliverability: What is it? Why do I care? What is email deliverability? Email deliverability measures exactly how many of your contac...
![Marketing Automation: Top 9 Tech Trends in 2022]()
Marketing Automation: Top 9 Tech Trends in 2022
Over the years we have seen how the world of digital marketing has evolved with new business models and the advancement of the technologies s...
![Best Practices for a Lead Generation Campaign]()
Best Practices for a Lead Generation Campaign
Finding new leads is essential for your business to grow. Lead generation is the process of utilizing various strategies to identify and attr...
![7 Steps When Choosing an Email Service Provider]()
7 Steps When Choosing an Email Service Provider
Choosing the right toolkit for your business and your email marketing efforts is one of the most critically important decisions you can make....
![Why Do Your Emails Go to Spam & How to Avoid It]()
Why Do Your Emails Go to Spam & How to Avoid It
In email marketing, you can send out the most beautifully designed and curated content but your emails are just not getting the attention the...
