![Stay Out of the Spam Folder This Black Friday]()
Stay Out of the Spam Folder This Black Friday
A recent study from ReturnPath showed that only 79% of permission based emails actually make it to the desired inboxes. A permission based em...
![Black Friday and Cyber Monday Must Do’s]()
Black Friday and Cyber Monday Must Do’s
The holiday season is quickly approaching and with Black Friday and Cyber Monday just on the horizon, it’s time to take a look at your email ...
![Do You Know Your Customer’s Journey?]()
Do You Know Your Customer’s Journey?
Understanding your customers’ journey is a key step to building a bigger and better business. Do you know why your customers come to your web...
![4 Ways to Use Email to Improve Your Customer Retention]()
4 Ways to Use Email to Improve Your Customer Retention
Customer retention is something that every successful business should be practicing. It is much more than earning customers’ loyalty. It is i...
![How to Improve Your Email Marketing With Email Verification]()
How to Improve Your Email Marketing With Email Verification
Most businesses have an email subscription that they send eNewsletters and monthly or weekly emails to. Growing your email list and maintaini...
![How to Increase Customer Engagement]()
How to Increase Customer Engagement
Customer engagement can be one of the most daunting tasks for marketers today. But why? Increasing customer engagement and maintaining it un...
![How to Optimize Your CTAs for Conversions]()
How to Optimize Your CTAs for Conversions
The best email marketing is when you are able to get a subscriber to do what you want, by clicking on your call to action (CTA). This is the ...
![Clean Email List + Good Email Infrastructure = High Deliverability]()
Clean Email List + Good Email Infrastructure = High Deliverability
Having a clean email list means that a user regularly checks their contact list and updates it to maintain the most up-to-date information. T...
![8 Common Email Marketing Mistakes and How to Avoid Them]()
8 Common Email Marketing Mistakes and How to Avoid Them
Email marketing mistakes can happen now and again, but your job as a marketer and entrepreneur is to make sure you know which are the common ...
